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Essay

What is strategic management?

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Issue:

Business

 

Written by:

Kermit Y

 

Date added:

August 29, 2015

 

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Grade:

A

 

No of pages / words:

26 / 7028

 

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6673 times

 

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Essay content:

By drawing from each of the definitions, one could say that strategy and by extension, strategic management, is constituted of short-term strategies involving managing and planning for the present and long-term decisions and actions, made, taken and implemented by managers to achieve superior competitive advantage, compared to their competitors...
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The elements relevant for this analysis are POSI (purpose – objectives – strategy - implementation). Parthasarthy (2006) integrates another element into what he calls the strategic management process, namely, the situational analysis, wherein the external and the internal environment are taken into consideration...
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