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Essay

Whole Foods Case

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Issue:

Miscellaneous

 

Written by:

Christine S

 

Date added:

November 29, 2013

 

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Grade:

A

 

No of pages / words:

4 / 945

 

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2746 times

 

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Essay content:

This strategic plan was aimed at expanding its operations to offer high quality and nutritious foods to more and more customers. It was also aimed at promoting organically grown foods, food safety concerns, and sustainability of the entire ecosystem. Before 2002, Whole Food's growth strategy had been to expand their company by acquiring small chains and by building new stores...
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Since 2002, the company's new growth strategy consists of opening its own large stores rather than acquiring small stores. Whole Foods wanted to build their new stores in upscale urban metropolitan areas, with 86 percent of the U.S. stores being in the top 50 statistical metropolitan areas. The company also thought that a global expansion would be beneficial, so they entered Canada and England...
displayed 300 characters

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