Change In Music Industry

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Music and Movies


Written by:

Jennifer K


Date added:

December 14, 2013








No of pages / words:

1 / 212


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5063 times


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Like many large businesses in a rapidly changing environment, they are stuck. They are the proverbial super tanker that can't change course quickly enough to avert disaster. They are stuck due to their capital and intellectual investments. So these big companies react to change like we often see in other industries under going fundamental change...
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Rather than adapt, they attack the change. They try to hold back the forces of change like the little Dutch boy with his finger in the dam trying to hold back the impending flood. How do they respond to the digital age of music? Do they shift their corporate strategy and change their business model to maintain their relevance and competitiveness? No...
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