The rise of the cognitive perspective

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Jessica M


Date added:

March 4, 2011








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4 / 1091


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The cognitive perspective can best be described as a genre of psychology "concerned with how people acquire, store, transform, use and communicate information." Its rise in popularity and usage can be best attributed to four main historical and cultural factors: it was the first challenge to the learning perspective, the beginning of World War II, the computer and information process model, and brain scan technology...
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The learning perspective did not provide an account for all aspects of human behavior. To them conscious thought and mental processes were irrelevant, all that mattered was what was taught to them. There way of measuring mental processes was called the Stimulus-Response Theory. In this method they would reduce all responses to associations; if one did something good, it/he/she was given a treat and it/he/she would do it again, but if it/he/she did something bad it/he/she was reprimanded and it/he/she would not do it again...
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