Tobacco Companies Targeting Young People

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Social Issues


Written by:

Denise W


Date added:

June 10, 2012







No of pages / words:

2 / 540


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8866 times


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These kids add up to 90 percent of all new smokers (Roberts 38). These statistics show us that young people are the main targets of the tobacco companies. The cigarette manufacturers will deny it, but advertising and promotion play a very important part in making these statistics a reality. The two main companies in this advertising war are Marlboro and Camel...
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Everywhere you go there is billboards or some other kind of advertisement on these two shady characters. When I say shady, I imply that these characters are not just figures we see but they are traps just waiting to lure the next victim in. As kids look through magazines and see Joe Camel driving a cool car and surrounded by beautiful women they get the idea that in order to be somebody they need to smoke a Camel cigarette...
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