Apple HBR Case Study Questions

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Issue:

Technology

 

Written by:

John M

 

Date added:

November 25, 2014

 

Level:

University

 

Grade:

A

 

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13 / 3499

 

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5247 times

 

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How have the dynamics of the PC industry changed? At the beginning of the 1990s the structure of the personal computer industry changed dramatically after several decades of relative stability. IBM dominance of the PC industry and its role as coordinator of the “IBM-compatible” standard started to erode in the late 1980s...
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IBM dominance of the PC industry and its role as coordinator of the “IBM-compatible” standard started to erode in the late 1980s. It attempted to regain control of the PC standard by connecting it to IBM-proprietary technology. The strategy failed. By the early 1990s “IBM-compatible” had been replaced by “Wintel” as the dominant standard with IBM‘s early partners, Microsoft and Intel, taking the helm as coordinators...
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