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Essay specific features
Written by:
Cynthia A
Date added:
December 23, 2013
Level:
University
Grade:
A
No of pages / words:
4 / 1047
Was viewed:
8612 times
Rating of current essay:
Essay content:
Why is quartz shower not selling?
Ans:
Following are the reasons for quartz shower not selling.
• Reluctance of plumbers to switch; mostly due to stigma of other innovative options that failed or required repairs, affecting consumers.
• Lack of focus of the sales team
o 90% of the time spent with existing accounts and only 10% on new customers
o Could not able to capitalize on the “wow” factor of Quartz shower
• Problem with marketing
o Quartz is seemed to be niche product by that will not replace Aquavalve, which is wrong...
displayed 300 characters
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Why is quartz shower not selling?
Ans:
Following are the reasons for quartz shower not selling.
• Reluctance of plumbers to switch; mostly due to stigma of other innovative options that failed or required repairs, affecting consumers.
• Lack of focus of the sales team
o 90% of the time spent with existing accounts and only 10% on new customers
o Could not able to capitalize on the “wow” factor of Quartz shower
• Problem with marketing
o Quartz is seemed to be niche product by that will not replace Aquavalve, which is wrong...
displayed 300 characters
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