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Dollar General can continue growing at its current rate?
Essay specific features
Written by:
Caroline M
Date added:
March 9, 2015
Level:
University
Grade:
C
No of pages / words:
1 / 258
Was viewed:
5386 times
Rating of current essay:
Essay content:
Regarding sales and marketing, information technology can be employed to assist in analysing appropriate store location to maximise sales return. Merchandising database system can help to locate which product sell the best at which location, so proper allocation of merchandise can be arranged to promote sales performance...
displayed 300 characters
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Such system can also allow the management to have real-time data for their fast and better decision making. This can, as a result, helps the company to resolve the headache of the increasing shrink rate.
Under Dollar General?¦s philosophy, technology is a way to cut costs, not grow new business. The challenge for the senior management to make long-range strategic decisions to further extend the company goal is to realise the importance of information technology and what it can contribute to strengthen the operation within the company, identify the current weakness and turns it to become its strength by developing appropriate information systems, so as to further reinforce the competitiveness in the market and increase sales grow by means of lowering the running cost, yet maintaining its smooth operation...
displayed 300 characters
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