Explain How Technological Advances Have Helped Organisations Create Products/Services Best Suited To Customers Needs And How They Were Able To Communicate Effectively With Their Target Audience.
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June 8, 2012
No of pages / words:
3 / 758
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Many firms faced serious trouble because they failed to track technological change and were not able to adapt when new technologies threatened their existence.
Advances in technology such as e-mail, cellular phones, and the Internet have made international marketing more affordable and convenient. Companies can operate a powerful information and sales channel with augmented geographical reach to inform and promote their businesses and products...
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Companies can operate a powerful information and sales channel with augmented geographical reach to inform and promote their businesses and products. By establishing one or more web sites, a company can list its products and services, its history and other information of interest to visitors. Unlike the ads and brochures of the past, the internet permits them to transmit an almost unlimited amount of information...
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