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Written by:

Katherine W


Date added:

August 18, 2015








No of pages / words:

4 / 1035


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7127 times


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As you turn on the television, hook up your MP3 player to your car stereo, watch online videos, or listen to digital music at work, their vision is that you'll always encounter content catering to your tastes - even if it's a TV show you've never heard of or a popular band you've never realized you liked...
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"Personalization is a really powerful way for people to discover new content, without having to go out and search for it. With entertainment, people prefer a more passive experience." Media companies increasingly look at providing more solid recommendations as a key to retaining customers and getting them to spend more...
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