Logistics Management

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Alice N


Date added:

October 1, 2016








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70 / 19332


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These forces are the 3 C’s, customer, competition and change. Customers: - Seller no longer has upper hand whereas customers do. A customer now tells the supplier what they want, when they want it, how they want it and what they will pay. Competition: - It used to be simple the company that could get the market with an acceptable product and service, at the best price could get the sale...
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Now, not only does the competition exist but also, it’s of many different types. If the company cannot stand shoulder to shoulder with the worlds best in the category, it soon has no place at all. Change: - Fore most change has become both pervasive and persistent. It is treated as normal. E.g.-life insurance companies offer only two products, but today their supply is constantly changing and creation of new product is constantly increasing...
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