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Tactical Plan
Essay specific features
Written by:
Carolyn M
Date added:
March 31, 2016
Level:
University
Grade:
A
No of pages / words:
16 / 4214
Was viewed:
4347 times
Rating of current essay:
Essay content:
The strategy will include a pricing and promotional approach; how technology applications are used to support the overall strategy; changes to the traditional delivery mechanisms; the approach and elements to be considered in tactical communications; and, finally, existing methods and metrics to assess the effectiveness of e-marketing...
displayed 300 characters
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These fundamental elements of the marketing mix address how organizational and consumer objectives are attained. The following presents objectives and related strategy set forth by this plan.
Product
Improving the iPod Product Line
Future iPods should store more video and have longer battery life, and improved screen resolution...
displayed 300 characters
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